Ontario, Canada, 14 May 2010: OTTAWA –, AdsGen Media Corporation , a media technology company, launched its rich media display ad building solution RICHproduct. The solution is designed to give small to medium enterprises access to rich media advertising, which is generally out of reach due to the large amount of technical knowledge, effort and investment required.

Using this new and unique web-based tool, advertisers can easily build a rich media display ad within a matter of minutes in return for a small monthly subscription fee.

“In general, a rich media display ad may take up to three months to create and would involve a number of programmers and designers,” Adsgen’s founder Matthew L’Arrivee explained. “An AdsGen RICHproduct ad can be created within about twenty minutes.”

Rich media is a type of internet advertising that allows for user interaction (excluding click through functionality). The main benefit of rich media advertising is the capacity to gather valuable user data, which can provide advertisers with insights into the preferences of a specific audience. For example, with AdsGen’s RICHproduct an advertiser can monitor product interactions and key word searches. This helps identify the popularity of specific products and promotions. From this point, the advertiser can update the products being featured and the promotional approach to increase the ad’s performance.

Through AdsGen’s online RICHproduct tools and tutorials, any sized organization can now easily build and customize their own rich media advertising even if they have no programming or design knowledge. The site to access information about the product and to watch the online tutorials is at www.adsgen-builder.com.

Currently there are two rich media ad templates available on the site; the Promotion display and the Banner ad store.

The Promotion display uses a product scolling function that rotates a series of products and related product information through the ad. Each product can be linked to its own destination URL.

The Banner ad store resembles an online storefront and can hold multiple product information pages for consumers to browse. This ad format also comes with an integrated shopping cart and sales management capabilities to allow the advertiser to sell products directly through the ad itself.

AdsGen Media Corporation was launched in February of 2009. AdsGen is a media technology start-up operating out of Ottawa, ON Canada. The company already has plans to branch-out with another product that they have developed to support the creation of online ad networks. It is scheduled to launch by Q3 of this year.


OTTAWA – Today, AdsGen Media Corporation, a media technology company, launched its rich media display ad building solution RICHproduct.



Contact Information
Email: matthewadsgen@gmail.com
Phone: 613-237-5451
Current Address: 441 McLeod St Ottawa,
Ontario , Canada K1R5P5
Website: http://www.adsgen-builder.com/

Author of the Article is the key associate in adsgen-builder and engaged in promotion of Affordable Rich Media Advertising.